Why Prep With Kaplan?

We are dedicated to helping you achieve your goals — we succeed when you succeed.

We also know preparing for college can feel like an emotional rollercoaster, so we look for ways to make students feel confident, in control, and prepared for the challenges ahead.

That’s why we continue to innovate and connect students with the right tools, personalized learning, guaranteed results, and expert teachers to help them achieve their educational goals.

Our students’ results speak for themselves: 95% of Kaplan students got into one or more of their top choice colleges in 2012, 2013, and 2014.*

The Right Tools to a Higher Score

Kaplan's comprehensive courses are research-based and specifically designed to help students gain a thorough understanding of the test. It’s not enough to be prepared. You should feel confident on Test Day.

Our prep options include:

Live instruction with expert teachers, in-person or online
Proven test-taking strategies
Proctored, full-length practice tests
Timed practice & review
Detailed Smart Reports® that track your progress to a higher score

Personalized Learning

What makes an SAT or ACT course with Kaplan uniquely successful? You!

Our entire program is a partnership between our expert instructors and your family, geared around your individual needs and goals:

Guaranteed Results

We believe confidence is such an important part of your success on Test Day—and that begins with your confidence in our programs. That's why we offer the most comprehensive guarantee in the industry.


You'll feel ready to walk into Test Day or you can repeat the course.


You'll feel satisfied with your scores or you can repeat the course, regardless of how many points you've improved.

Money Back

You'll score higher or you'll get your money back.

But don't take our word for it. 95% of Kaplan students got into one of more of their top choice colleges in 2012, 2013, & 2014!* Read more about the Kaplan Higher Score Guarantee.

Expert Teachers and Tutors

Kaplan's teacher certification and development program ensures that our teachers and tutors are authorities on the tests, have second-to-none credentials, top test scores, and over 35 hours of training and development.

In fact, fewer than 1 out of 10 candidates qualify to teach the SAT or ACT for Kaplan. Meet some of the ones who did!

  • Becca Stranger
    Becca Stranger
    Berkeley, CA
    Recommendation rate:
  • Jenny Calvert
    Jenny Calvert
    Sacramento, CA
    Recommendation rate:
  • Tim Sadler
    Tim Sadler
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  • Drace Zhan
    Drace Zhan
    New York, NY
    Recommendation rate:
  • Sarah Burgess
    Sarah Burgess
    New York, NY
    Recommendation rate:
  • Heather Vickery
    Heather Vickery
    Boston, MA
    Recommendation rate:
  • James Radkins
    James Radkins
    Northern California
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  • Michael Shen
    Michael Shen
    Sherman Oaks, CA
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  • Joe Ferruzzo
    Joe Ferruzzo
    Los Angeles, CA
    Recommendation rate:
  • Eileen Ryan
    Eileen Ryan
    Del Mar, CA
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  • Randy Bautista
    Randy Bautista
    West Los Angeles
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  • Caitlyn Johnstone
    Caitlyn Johnstone
    Newark, DE
    Recommendation rate:
  • Natalie Barnes
    Natalie Barnes
    College Park, MD
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  • Debbie Campbell
    Debbie Campbell
    New York, NY
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We’re the World Leader in Test Prep

For over 75 years, Kaplan has been a resource for families to turn to when applying to college. We have led the industry through our instruction-based learning science, proven strategies, and unique understanding of how to navigate test changes.

Kaplan also has a long history of working with first-generation college aspirants and their families. We have made a commitment to provide affordable, online test preparation in support of Michelle Obama’s Reach Higher Initiative. Reach Higher is the First Lady’s effort to inspire students in America to take charge of their future by pursuing education beyond high school.

At Kaplan, we help people transform their lives through education. Our core values define our company culture and provide the framework for what we deliver to our customers each day.

Kaplan helps individuals achieve their educational and career goals. We build futures one success story at a time. Let us help you begin your success story today.