From Ranking the Most Desirable Urban Schools to Which Schools Provide Both a Great Education and Tan, the Guide also Provides Expert Advice
and Personal Essays on Preparing for the SAT and ACT,
Navigating the Financial Aid Process and Much More
Note to editors: Kaplan is a subsidiary of The Washington Post Company (NYSE: WPO)
Russell Schaffer, russell.schaffer@kaplan.com, 212.453.7538
Carina Wong, carina.wong@kaplan.com, 212.453.7571
New York, NY (September 13, 2010) – Combining the leadership of more than 70 years of college admissions expertise with the award-winning journalistic excellence of the nation’s leading news magazine, the 2010 Kaplan/Newsweek “Finding The Right College For You” guide – on sale September 13 – debuts the publication’s first ever college rankings. The rankings categories are tailored to address the real concerns of prospective students and their parents in an increasingly complex admissions process, covering all the aspects of the undergraduate experience: academics, social life, school size and location, diversity and even the ability to get some sun.
In recognizing that where to attend college is one of the most important personal decisions of a young person’s life and that each comes into the process with different values, “Finding The Right College For You” highlights schools that offer special niches and qualities to accommodate almost every student’s biggest must haves. A sampling of the 12 rankings categories and the 25 schools within each one, include:
- Most Desirable Urban Schools: Columbia University, Duke University, Harvard University, New York University, University of California – Los Angeles, University of Michigan – Ann Arbor
- Most Desirable Rural Schools: Amherst College, Clemson University, College of the Ozarks, Dartmouth College, State University of New York at Geneseo, Whitman College
- Most Service-Minded Schools: Davidson College, Marquette University, Morehouse College, Syracuse University, Tulane University, Widener University
- Great Education, Great Tan: Arizona State University, Pepperdine University, Pomona College, Scripps College, Stanford University, University of Southern California
- Stocked with Jocks: Bates College, Boston College, Ohio State University, University of Nebraska – Lincoln, University of Oklahoma – Norman Campus, University of Virginia
The guide also contains invaluable admissions information discussed in such articles as “College: There’s an App for That,” in which readers will learn how everything from Facebook, to Twitter, to the iPhone can enrich their college experience; “The Digital-Book Revolution,” which explores how the iPad may replace the centuries old textbook; “Parents, It’s Time to Let Go,” in which veteran Newsweek writer Barbara Kantrowitz counsels parents to put their kids in the driver’s seat so they can make their own decisions; “The College Essay 2.0,” which explores how new media application materials like YouTube videos are supplementing the traditional on paper/e-mail essay; “Strategies to Help You Pay the Bills,” in which readers will learn some savvy ways to pay ever rising tuition costs; and “A Spiraling Down Effect,” which brings added attention to the tough budget decisions facing the country’s state schools and community colleges during the tough economic environment.
From what majors may provide graduates with the biggest pay checks, to why so many students are choosing to study abroad in the most remote areas of the world, to practice for the SAT and ACT, to the revival of once moribund religious studies programs, the Kaplan/Newsweek “Finding The Right College For You” guide is designed to help college-bound students and their families by illuminating issues, challenges and opportunities that await them all the way from the application process through their college senior year.
This year’s guide also has a robust online presence at www.KaplanCollegeGuide.com, where students can find companion tools, including a Facebook application to help them find their “dream school” and even figure out which school they are; stress-busting SAT vocabulary-building quiz banks, a college search tool, videos, online polls, discussion boards, and much more.
The 168-page guide will be available in bookstores and can also be ordered on Kaplan’s Web site (http://www.kaptest.com/store) or by calling toll-free 1-800-KAP-ITEM.
This year’s college guide also marks the launch of Newsweek Education, a special section of www.Newsweek.com dedicated to helping families through the college admissions process. The site will have profiles of all the schools in the rankings as well as the strategies and tools students need to put together a strong application, choose a school, and pay for it. Newsweek Education will also have expert guidance from Newsweek writers and readers who understand the ups and downs of navigating the final years of high school as teens prepare to leave home and parents learn to let go. You can find it all at http://education.newsweek.com.
About Kaplan Test Prep
Kaplan Test Prep (www.kaptest.com), a division of Kaplan, Inc., is a premier provider of educational and career services for individuals, schools and businesses. Established in 1938, Kaplan is the world leader in the test prep industry. With a comprehensive menu of online offerings and a complete array of books, Kaplan offers preparation for more than 90 standardized tests, including entrance exams for secondary school, college and graduate school, as well as English language and professional licensing exams. Kaplan also provides private tutoring and graduate admissions consulting services.
About NEWSWEEK
Founded in 1933, Newsweek provides comprehensive coverage of national and international affairs, business, society, science and technology, and arts and entertainment. Headquartered in New York, Newsweek has bureaus located in the U.S. and around the globe. In addition to its U.S. edition, Newsweek publishes three English-language editions overseas and is the only news magazine with five weekly local-language editions—in Japanese, Korean, Spanish, Polish, and Russian. The magazine appears in more than 190 countries.
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Kaplan/Newsweek Finding the Right College for You guide